Corporate Opportunities
Partnership Opportunities at Light Night Leeds
'In 2024, Trinity Leeds experienced a 200% increase in footfall and nearly 50% growth in food and beverage sales in comparison to a 'regular' evening. The partnership drives significant revenue, enhances the retail environment and creates added value for both our brand partners and our guests.' Nikki Appleton, Marketing Manager, Trinity Leeds
Light Night Leeds presents a powerful platform for businesses and partners of all forms to connect with an open-minded, diverse audience. Whether you want to launch a new product, increase brand visibility, support recruitment efforts, or simply demonstrate your commitment to the community, Light Night offers tailored opportunities to meet your goals.
Why partner with Light Night Leeds?
1. Incredible on-the-ground exposure
With world-class unique installations and experiences spread throughout the city, your brand can become an integral part of a high-profile cultural event, which attracted over 210,000 in 2024.
2. Amplify your brand online
Last year the Light Night Leeds website attracted over 150,000 unique visitors. Every sponsor receives prominent digital placement, including links to your website. We also deliver a dedicated social media campaign, reaching an audience of over 80,000 engaged followers.
3. High-Impact Media and PR
Light Night Leeds generates significant media awareness each year, including live coverage from BBC Breakfast, ITV’s Calendar, Look North, and major print outlets including The Telegraph, The Guardian, and local press.
4. Demonstrate Community Commitment
Light Night is free and inclusive, welcoming people from all walks of life. The festival is not only a cultural highlight—it also contributes nearly £5.5 million to the local economy. We work closely with schools, community groups, and underserved populations—offering language-guided tours for refugees and asylum seekers, and tailored activities for young carers, older adults, and people experiencing homelessness. Your support helps break down barriers to cultural participation.
5. Engage Your Team and Clients
Sponsors enjoy unique staff and client engagement opportunities—from VIP experiences and team volunteering, to Light Night-themed competitions or entertainment events. Many activities are family-friendly, helping you build goodwill both inside and outside your organisation.
Ready to light up the city with us? Get in touch with ruth.fawcett@leeds.gov.uk to explore options tailored to your needs.
“Light Night Leeds helps hugely with our placemaking and marketing strategy, drawing people to the South Bank and helping to establish AirePark as a place for all.” Megan Higgins, Head of Marketing and Communications, Vastint UK